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a UX/Product Designer with 8+ years experience of
Human-centered UX for multi-device ecosystems and AI agents.
ex @Samsung • @Cisco Security • Studying @CMU Mdes
✦
Hello,
I'm Jay Moon
SELECTED WORKS

SmartThings: Smarthome Experience
0 to 1 • End-to-End Ownership • Cross-Device UX • Stakeholder Alignment
Initiated SmartThings from 0→1, scoped a complex device ecosystem into solvable steps, iterated toward better usability, and scaled a consistent cross-device experience beyond the mobile app.
Initiated SmartThings from 0→1, scoped a complex device ecosystem into solvable steps, iterated toward better usability, and scaled a consistent cross-device experience beyond the mobile app.

Bixby: AI Agent Experience
AI agent design strategy • Team Leadership • Cross-device UX • Voice UI
Led cross-team alignment to define Next Bixby’s AI agent identity and translate it into a scalable cross-device UX system across mobile, TV, and home appliances.
Led cross-team alignment to define Next Bixby’s AI agent identity and translate it into a scalable cross-device UX system across mobile, TV, and home appliances.

Easy Setup: Device Connection Experience
Device Setup UX Standardization • Scalable UX system
Standardized SmartThings device setup with system-level UX/visual guidelines, rebuilding the flow, progress feedback, and step-by-step visuals to scale across 1000+ devices and 100+ brands and reduce drop-off.
Standardized SmartThings device setup with system-level UX/visual guidelines, rebuilding the flow, progress feedback, and step-by-step visuals to scale across 1000+ devices and 100+ brands and reduce drop-off.

Visual Experience of Device Connection
Visual Narrative • Interaction Design Concept • UX Strategy
Reimagined SmartThings device connection as a story-driven visual journey that makes complex setup feel easier and more delightful, lowering the barrier to building a smart home.
Reimagined SmartThings device connection as a story-driven visual journey that makes complex setup feel easier and more delightful, lowering the barrier to building a smart home.
MORE WORKS

Building IoT UX
Smart Building Management Dashboard for Energy-saving Solutions


New Hotel Hospitality UX
New Smart Hotel Hospitality UX with New Device Platform.


Smart Home Air Care UX
Meaningful Smart Home Environment: Air Care Service UX.


Design System for Device Controller
Design system to ensure the consistency for multiple device controller plug-ins.

Virtual Shopping Assistant | Spree AI
AI-Powered Photorealistic Try-On Service.


Museum Experience | CMNH
Meaningful XR Experience with Museum
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